Thursday, October 9, 2008

Search Engine Optimization Structure

SEO PROCESS:
Search Engine Optimization Process engages a series of comprehensive procedures and analysis to ensure that a website is customized so as to achieve the higher ranking levels in all the major search engines. The following steps are vital in creating a website successfully in the near and long term.

Step 1. Initial SEO consultation:

  • Basic understanding of your requirements to enable us to concentrate on the key words of your site and guide your SEO campaign in the accurate direction.
  • Structural analysis of the website, its navigation and its content.
  • Examining the existing rankings of the website on all the major search engines.

Step 2. Online competitor analysis:

  • Analyze the exact online competitors that we have to face.
  • Understand the strategies that competitors have adopted and making use of this information to design your website.

Step 3. Keyword analysis and research:

  • Identifying and defining keywords is an essential step towards a successful SEO.
  • Selecting the best suited keywords that are relevant to the business requirements.

Step 4.Website optimization:

  • A thorough content analysis is done. Changes are made that are search engine friendly while retaining its original meaning.
  • HTML code clean up is a process where we remove the entire redundant html codes and simultaneously fix all the errors.
  • Implement the proposed architecture for a website in terms of Links.
  • Developing meta tags based on the analysis of the keywords combining the title, description and keywords.

Step 5. Search engine submission.

  • Manual submission of the website to the major search engines is our prime focus, such as Google, AOL, MSN, AltaVista, Yahoo and DMO.org.

Step 6. Link building campaigns:

  • An extensive research work is done by our dedicated team to identify appropriate sites.
  • A one to one basis dialogue is established.
  • Link progress and confirmation reports are sent on a regular basis.
  • According to the plan we provide guaranteed quality reciprocal links every month.

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